Bgmt 110 wegman’s course material only

Case Scenario:

Read the following case scenario and answer the questions that follow: 

Wegmans Food Market, Inc. is a family-owned business started in 1916 in Rochester, New York by Walter and John Wegman.  Wegmans is a regional supermarket chain with major stores in New York, Pennsylvania, Massachusetts, Virginia, New Jersey, North Carolina, Washington, D.C. and Maryland.  With a total of 127 locations, Wegmans employs approximately 48,000 employees and has annual sales of $8.7 billion.   The company is led by Colleen Wegman, president and CEO, Danny Wegman, chairman, and Nicole Wegman, senior vice-president.   

Wegmans is a mission-driven, values-based company.  Its mission statement is “Helping families live healthier, better lives through food.  Our commitment to you is simple:  Every Day You Get Our Best.  Our customers tell us they choose Wegmans for the helpful people in our stores, help with delicious meals from our chefs, and the freshest ingredients possible.”  Company values are important to Wegmans.  Values focus on the well-being and success of every person with high standards as a way of life.  Wegmans strives to make a difference in every community it serves, and employees are respected and listened to, and empowered to make decisions that improve their work and benefit customers and the company. 

Company benefits include 86% company-paid health coverage for full-time employees in a single coverage PPO plan, 100% company-paid health coverage for full-time employee dependents, 86% company-paid health coverage for part-time employees, an average salary of approximately $37,000 plus cash compensation for Store full-time customer service employees and an average of $68,500 salary plus cash compensation for Store department managers.  In addition, employees who work at least 30 hours a week are eligible to receive health insurance.   

Wegmans is a place that people want to work.  Ninety-seven percent of employees stated they feel good about the ways they contribute to the community, 96% of employees indicated the facilities contribute to a good working environment, 95% of employees stated that they are given the resources and equipment to do their jobs, 94% of employees stated management is honest and ethical in its business practices, and 94% employees stated they were proud to tell others that they work at Wegmans.  In addition, employees rating for great challenges was 97%, great atmosphere was 97%, great rewards was 96%, great pride was 97%, great communication was 97% and great bosses was 96%. 

In operating the business, the Wegman family has built a strong family culture by living the stated values and putting its people first through offering career development, pay, benefits, and support that goes beyond industry averages.  Overall, employees love what they do to create an exciting work environment that builds trusting relationships and feels like family.  Employees are empowered to invest in programs such as Open Door Days, Huddles, and focus groups that help to put employees’ ideas into action and drive process improvement.   

Wegmans has implemented flexible scheduling as a way to create work/life balance and promotes learning opportunities that allow employees to grow within the company.  More than $50,000 is invested each year in the training and development of employees.  The investment offers employees access to department universities, workshops, online learning, on-the-job learning, cooking classes, food rallies, and talent development programs such as internships, management trainee and leadership development programs.   

Wegmans offers its employees additional benefits such as community discounts, movies, theme parks, and gym memberships.  Store employees have access to digital coupons for employee-only offers and in-store beverage discounts.  Employees with newborns are provided the benefit of three months of discounts, prepared food discounts and free wipes and diapers. 

Employees have access to wellness programs such as Weight Watchers, ‘get moving’ events, and food/nutritional programs as well as Employee Assistance Programs (EAP) and financial services such as legal assistance and an annual certified financial planning consultation.  Employees also have access to scholarship programs and internships, and Wegmans supplements culinary and hospitality program. 

Furthermore, employees raise millions of dollars a year participating in company-sponsored programs for hunger relief and food distribution from Wegmans stores to local food banks.  The efforts of Wegmans and its employees lead the industry in sustainability efforts.

 

Instructions:

You will use the following steps to complete this project.  Make sure to complete each step to ensure the highest possible grade.  Note that you are using the case scenario facts and the course material.  External sources are not permitted.

Step 1:  Create Headings

You will use the following headings for this project.  Make sure that each heading is in place and use the headings as a guide to write each section of the project.

Introduction

Need Based Theories Versus Process-Based Theories

Need-Based Theory

Process-Based Theory

Job Design and Job Characteristic Theory

Motivational Strategies

Conclusion

Step 2:  Write an Introduction paragraph 

The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper.  This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper. 

You may want to write the introduction last to ensure all of the main points are covered.

Step 3:  Motivational Theories

You learned about different motivational theories from the course material and how each is applied in the workplace.  Using the course material to support your ideas and reasoning:

Explain the difference between need-based theory of motivation and process-based theory of motivation.

Select one need-based theory.  Explain how Wegmans motivates its employees using this theory.  Make sure the explanation of the theory is thorough.  Make sure to capture as many facts from the case scenario that are applicable to this theory.

Select one process-based theory.  Explain how Wegmans motivates its employees using this theory.  Make sure the explanation of the theory is thorough.  Make sure to capture as many facts from the case scenario that are applicable to this theory.

Explain how Wegmans uses job design and job characteristics theory to motivate employees. Make sure the explanation of the theory is thorough.  Make sure to capture as many facts from the case scenario that are applicable to this theory.

Step 4:  Motivational Strategies

Explain how and why Wegmans uses orientation, training programs and other programs.  Explain thoroughly using both the case scenario facts and the course material.

Step 5: Conclusion  

Write a concluding paragraph that is brief and summarizes the main points.  Provide specific information related to the major topics discussed in the paper.   

BOOK: https://courses.lumenlearning.com/wmopen-introbusiness/chapter/why-it-matters-marketing/

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